Course Outline

DAY 1

Foundation of Strategic Management

Welcome and Introduction

Introduction of trainer and participants

Overview of the training program

Objectives of the training

Introduction to Strategic Management

Definition and importance of strategic management

Key Concepts: vision, mission, goals, objectives

The strategic management process: formulation, implementation, evaluation

Environmental Scanning and Analysis

External environment analysis: PESTEL framwork(Political, Economic, Social,

Technological, Environmental, Legal)

International environment analysis: resources, capabilities, and core competenceies

SWOT analysis (Strengths, Weaknesses, Opportunities, Threats)

Strategic Decision Making

Role of strategic decision making in organizations

Types of strategic decisions

Tools for strategic decision making, decision metrix, scenario planning

Day 2

Determining the Required Strategic Budgets

Budgeting for Strategic Initiatives

Financial Planning and Forecasting

Ensuring Financial Resources Align with Strategic Goals

Strategy Formulation

Corporate-Level Strategy

Understanding corporate-level strategies: growth, stability, retrenchment

Diversification strategies: related vs.unrelated diversificaiton

Strategic alliances and mergers & acquisitions

Business-Level Strategy

Competitive strategies: cost leadership, differentiation, focus

Understanding market segmentation and targeting

Developing competitive advantage

Functional-Level Strategy

Role of functional-level strategies in supporting business strategy

Key functional areas: marketing, finance, operations, HR

Aligning functional strategies with overall business goals

DAY 3

Global and International Strategies

Importance of global strategy in today's business environment

Entry strategies for international of markets: exporting , licensing, joint ventures,

direct investment

Managing global operations

Strategy Implementation

Organizational Structure and Strategy

Alining organizational structure with strategy

Types of organizational structures: functional, divisional, matrix

Desiging an effective organizational structure

Leadership and Strategic Change

Role of leadership in strategy implementation

Leading strategic change: Kotter's 8 step change model

Overcoming resistance to change

Day 4

Corporate Culture and Strategy

Importance of corporate culture in strategy implementation

Aligning culture with strategic objectives

Managing cultureal change

Strategic Control and Governance

Setting up strategic control systems

Balanced scorecard and performance measurement

Corporate gorernance and ethical considerations

Strategic Evaluation and innovation

Strategic Evaluation and Control

Monitoring and evaluating strategic performance

Key performance indicators (KPIs) and benchmarks

Adjusting strategies based on evaluation results

DAY 5

Innovation and Strategic Renewal

Importance of innovation and maintaining

Competitive advantage

Types of innovations: product, process, business model

Strategies for fostering a culture of innovation

Strategic Risk management

Identifying and assessing strategic risks

Strategies for managing and mitigating risks

Case studies on strategic risk management

Case Studies and Group Discussions

Analysis of real-world strategic management case studies

Group discussions and presentations

Lessions learned and best practices

DAY 6

Practical Application and Professional Dev.

Strategic Planning Workshops

Hands-on workshop in develping a strategic plan

Group activities and simulations

Presentations and feedback

Strategic Communication and Stakeholder Management

Communicating the strategy effectively

Engaging stakeholder in the strategic process

Building support and commitment

Leadership Skills for Strategic Managers

Developing key leadership skills: visioning, influencing, decision-making

Personal developement plans

Review and Certification

Recap of key concepts and techniques

Individual and group assessment

Feedback and discussion

Conclusion and Certification

Q&A session

Distribution of certification

Closing remarks and next steps

 42 Hours

Number of participants


Price per participant

Testimonials (4)

Upcoming Courses

Related Categories